Agencies embrace AI, curation & third-party data to power a new era in media buying
Agencies are reviving third-party data, curation, and AI to overcome first-party limitations, prioritize data quality, and boost media buying scale, relevance, and performance.
AI models can acquire backdoors from surprisingly few malicious documents
Small numbers of malicious training samples can install simple backdoors in LLMs, but safety fine-tuning and curated datasets can largely mitigate them.
The Tech Industry Said It Was "Impossible" to Create AI Based Entirely on Ethically-Sourced Data, So These Scientists Proved Them Wrong in Spectacular Fashion
A team of researchers successfully trained a large language model using only public domain or openly licensed data, highlighting an ethical approach.