#customer-journey-mapping

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#ai-driven-personalization #omnichannel-experience #creative-differentiation #cross-channel-marketing
Marketing tech
fromThe Drum
1 week ago

Judge of the Day: Campari's Jeremie Moritz explores what makes digital human

AI-driven predictive experiences combined with seamless functionality and creative moments produce intuitive, emotionally resonant brand interactions across channels.
Marketing tech
fromBusiness Matters
1 month ago

Planning a Cross-Channel Marketing Strategy Step by Step

A unified cross-channel marketing strategy and consolidated customer data are essential to create personalized, seamless customer experiences that improve conversion rates and brand loyalty.
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