#cross-generational-audiences

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Music
fromwww.theguardian.com
9 hours ago

Deftones review alt-metal veterans sound exceptionally fresh 38 years on

Deftones' popularity has surged through TikTok-driven rediscovery, expanding listeners across generations and dramatically increasing streams, concert attendance, and mainstream commercial fortunes.
Social media marketing
fromThe Drum
3 weeks ago

Three current social media trends and how to make the most of them with your brand

Older generations are increasingly active on social media, restock/refill content gains traction, and brands should broaden targeting and creative approaches.
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