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A co-pilot approach to genAI (with prompt examples) | MarTech

Generative AI should be viewed as a co-pilot for marketers, enhancing creativity while maintaining human oversight.
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Unwrapping the benefits of AI for marketing | Computer Weekly

AI is set to revolutionize marketing by augmenting creativity and enhancing efficiency.

How the computer games industry is embracing AI

AI can reduce game production costs and save time by automating tasks.

Unwrapping the benefits of AI for marketing | Computer Weekly

AI is set to revolutionize marketing by augmenting creativity and enhancing efficiency.

How the computer games industry is embracing AI

AI can reduce game production costs and save time by automating tasks.
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As generative AI gets better, what will happen to artists? | TechCrunch

AI tools in music creation can empower rather than disrupt artists' creativity.
Understanding history suggests technology enhances, not replaces, artistic value.

Meta's new "Movie Gen" AI system can deepfake video from a single photo

Meta's Movie Gen allows video creation from text and images, promoting user creativity while enhancing human capabilities in video editing and synthesis.

AI's big marketing problem: People don't want to hear about it

Consumers are wary of AI, preferring a focus on enhancing human creativity over replacing it.

Using AI to Be a Better Content Creator : Social Media Examiner

AI assists content creators by saving time, improving writing, and generating ideas, enhancing the creation process.

Riding the AI tsunami: Harnessing creativity and efficiency in the digital age | MarTech

AI augments human creativity, not replacing it
Early adoption of AI is crucial for staying competitive in the future

AI found to boost individual creativity -- at the expense of less varied content

AI-assisted story writing enhances creativity by improving novelty, engagement, and writing quality.

The A.I. Influencer Ads Are Coming

Brands on TikTok can use AI-generated avatars in ads that look like real people, enhancing creativity and volume.
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