#conversions

[ follow ]
meta
Social Media Today
1 month ago
Marketing

Instagram Launches Ads With Promo Codes to Entice Purchase Activity

Promo codes on Instagram can reduce cost per purchase and increase conversions.
Meta has been experimenting with promo codes on Facebook and Instagram. [ more ]
Social Media Today
3 months ago
Privacy technologies

Meta Launches New Engaged View Attribution Option for Video Ads

Meta is introducing a new option called Engaged View for advertisers.
Engaged View allows advertisers to measure conversions that occur within one day of a video ad play, as long as the viewer has watched at least 10 seconds (or 97%) of the ad. [ more ]
Social Media Today
3 months ago
Privacy technologies

Meta Launches New 'Engaged View' Attribution Option for Video Ads

Advertisers can now measure conversions that occur within one day of a video ad play if viewers watch at least 10 seconds (or 97%) of the ad.
This new option, called Engaged View, allows for more accurate attribution of conversions to video ad campaigns. [ more ]
moremeta
beehiiv Blog
1 month ago
Web design

How To Create and Add an Effective Landing Page to Your Website

Landing pages provide immediate benefits and clear direction to website visitors.
Custom landing pages lead to increased conversions by personalizing content to the audience. [ more ]
WWD
3 months ago
Web design

Brands Are Spending More on Digital Ads, but Web Traffic and Conversions Are Still Declining

Decrease in website traffic and conversions
Steady engagement and higher conversion rates in mobile apps [ more ]
AWeber
2 months ago
Web design

7 Tips to build a high-converting Facebook landing page | AWeber

Your Facebook landing page is crucial for converting ad clicks into actual conversions.
Facebook landing pages focus on driving conversions by aligning with ad themes and removing distractions. [ more ]
Social Media Today
1 month ago
Business intelligence

Google Updates Analytics Data Tracking To Ensure Consistency With Ads

Key events replacing conversions for behavioral analytics in Google Analytics.
Uniform data tracking to address differences in conversion reporting across Google Ads and Analytics. [ more ]
Forbes
3 months ago
Marketing

Council Post: How To Leverage Your Brand's Reviews

Reviews have a significant impact on public perception and can affect conversions, income, and brand affinity.
A one-star increase in Yelp rating can lead to a 9% increase in revenue. [ more ]
Digiday
5 months ago
Marketing

The brand's guide to community advertising

Brands are leveraging community advertising to reach specific target audiences and build relationships with consumers.
Honesty in influencer content and product recommendations helps to build trust and capture consumer attention and loyalty. [ more ]
VerticalResponse
4 months ago
Marketing

Ideas for Your First Email Newsletter

Email newsletters provide a direct line of communication with subscribers.
They nurture relationships, build brand loyalty, and drive conversions. [ more ]
[ Load more ]