Marketing tech
fromForbes
19 minutes agoThe More Things Change, The More Marketing Stays The Same
The media landscape evolves, but core challenges for marketers remain consistent over time.
#consumer-poll
#consumer-poll
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#consumer-behavior #marketing #ai #social-media #advertising #brand-strategy #digital-marketing #market-research
#youtube
Online marketing
fromEntrepreneur
14 hours agoMost Restaurants Are Missing Out on the Platform That Brings Customers In - Here's What a Google Strategist Recommends
YouTube serves as a powerful discovery engine for restaurants, enhancing audience reach and customer loyalty through diverse content formats.
Mental health
fromSilicon Canals
22 hours agoPsychology says people who intentionally limit their social media use aren't more disciplined than everyone else - they became more honest about what the unlimited version was replacing, which was the interior life, the undirected thought, the boredom that produces things, and once they understood what was being replaced they didn't need discipline, they needed only the honesty to stop - Silicon Canals
Boredom can lead to meaningful engagement and creativity, rather than being a sign of lack of activity.
fromTasting Table
3 days agoWhy Boomers Tend To Save More Money On Groceries - Tasting Table
Boomers are far more likely than any other group to be aware of price increases. When prices go up, they cut back on non-essential items and avoid impulse buys, with just 53% succumbing to them.
Fashion & style
fromAdweek
23 hours agoThe 2026 Brand Genius Creators: Innovating How to Connect With Audiences
Michelladonna goes around the world to celebrate the cats who live and work in bodegas, corner stores, and repair shops on her show, Shop Cats. The bilingual series launched in 2024 on creator-led production platform Mad Realities, and quickly found an audience drawn to its feline stars and Michelladonna's energy and humor.
Media industry
Psychology
fromSilicon Canals
4 days agoPsychology says the loneliest people in life aren't the ones nobody likes - they're the kind, helpful people everyone appreciates but nobody thinks to check on because they seem so self-sufficient - Silicon Canals
Highly capable, helpful individuals often feel lonely because their strength creates an illusion that they do not need support.
fromThe Atlantic
3 days agoHow Some People Became So Averse to Hype
Anna Holmes defines 'hype aversion' as a reflex against being told what to like, suggesting that popularity can create pressure rather than signal quality. This feeling can lead to a deliberate choice to resist mainstream culture.
Media industry
fromFortune
6 days agoGen Z shoppers are actually more deliberate than baby boomers and agonize over their cart for days | Fortune
"Everything in today's e-commerce environment is being driven by increased intensity of the research phase and true generational divides during the current macroeconomic environment," said Jaysen Gillespie, VP of product marketing and analytics at RTB House.
E-Commerce
Business intelligence
fromwww.customerexperiencedive.com
1 month agoCultural response bias warps survey responses. How can brands overcome the issue?
Cultural response bias skews CX survey scores across countries, making raw cross-country KPI comparisons unreliable without recalibration or regional benchmarking.
Marketing tech
fromTechzine Global
2 weeks agoQualtrics uses AI to accelerate market research
Qualtrics launched synthetic consumer panels using custom-trained AI and a Research Hub platform to accelerate market research and decision-making by making consumer testing faster and past research searchable.
Marketing tech
fromExchangewire
2 months agoReward & Experian Combine Data Insight Capabilities, Redefining Customer Understanding for Brands Across the UK
Reward integrates Experian Mosaic into its Intelligence and Activation Suite to combine transaction data with consumer segmentation for richer UK customer understanding.
fromMarTech
1 month agoThe secret to happy customers is... your data layer | MarTech
Mike Pastore is the Head of Content & Media at Third Door Media, the publisher of the Martech and Search Engine Land websites and the producer of the SMX and MarTech Conferences. In nearly three decades in B2B marketing, Mike has worked as an editor, writer, and marketer. He first wrote about marketing in 1998 for internet.com (later Jupitermedia). He then worked with marketers at some of the best-known brands in B2B tech, creating content for marketing campaigns at both Jupitermedia and QuinStreet.
Marketing tech
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