Marketing
fromForbes
11 minutes agoHow To Serve Clients Amid Board Scrutiny And Investor Activism
Agency conversations with executives now focus on measurable business impact rather than just creative output.
One of the things that I'm hoping to do a better job on is getting people from the private sector-who've been in the private sector their whole career-who also spend a couple years in government at some point in their career, and learn something.
Among the 189 CDO and other data leader respondents to the annual survey conducted by the nonprofit, nonpartisan Data Foundation, about 40% said they had lost six or more employees last year.
What we want to do is make sure that CIOs are fully empowered to be there at the beginning of conversations, that they are part of the formulation of budget and policy from liftoff.
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