Cloud data warehouses set to disrupt the martech stack | MarTechUsing cloud data warehouses challenges traditional martech stacks, leading to a reevaluation of the relationship between applications and data.
What the composability revolution means for CDPs | MarTechThe growing use of cloud data warehouses challenges martech stacks, leading to an unbundling of applications for data activation under the concept of 'composability.'
Cloud data warehouses set to disrupt the martech stack | MarTechUsing cloud data warehouses challenges traditional martech stacks, leading to a reevaluation of the relationship between applications and data.
What the composability revolution means for CDPs | MarTechThe growing use of cloud data warehouses challenges martech stacks, leading to an unbundling of applications for data activation under the concept of 'composability.'