#client-perspective

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Above the Law
5 months ago
Marketing

Today At LMA: Top Picks For Novices, Veterans, And Data Junkies

Legal marketers must understand clients' perspective and challenges.
The conference offers different tracks for marketers at different career stages and interests. [ more ]
Above the Law
5 months ago
Law

What March Madness Can Teach Us About Law Firm Parity

Biglaw firms expanding to smaller markets for premium services
Parallels between March Madness upsets and law firm reputation growth [ more ]
Adweek
3 months ago
Marketing

Former CMO Orlando Baeza Debuts Brand Studio Unentitled

Agencies provide an outsider perspective, but insights from former brand executives are valuable for brands' needs and strategies. [ more ]
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