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fromBusiness Insider
4 days ago

An early Pop Mart investor said Chinese brands that want to make it big need to set their eyes on one market early on

"For brands in the mid- to high-end segment, especially those looking to expand overseas, they need to set their sights on the US market early on and go all in," he said to CNBC. "The US remains the most important market with the greatest spending power and cultural influence," he added. Pop Mart, a Chinese toy manufacturer behind the viral doll Labubu, expanded to the US in 2023, opening its first brick-and-mortar store in New Jersey's American Dream mall.
Venture
Business
fromBusiness Insider
3 weeks ago

Chinese companies cracked the code on getting people at home hooked. Now, they're exporting that playbook globally.

Chinese consumer companies are exporting domestic playbooks and brands to Western markets, achieving rapid global expansion across food, fashion, and retail.
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