His Business Sells a Nostalgic Childhood Hobby That Gets Kids Off Screens. It's On Track for $12 Million This Year: 'Absolutely Life-Changing.'
Loveland's children's bike business, Early Rider, focuses on balance bikes and achieved $10 million in revenue last year, aiming for $12 million this year.
Huffy's New Grow Ride Move-Up Program Makes Kids' Next Bike More Affordable
Huffy's Grow Ride Move (GRM) children's bikes use stability-focused geometry and a Triple Braking System, plus a Move-Up discount, to simplify learning and safe progression.