Hi-Chew introduces new mascot Chewbie to expand US presenceHi-Chew introduced a new mascot, Chewbie, to engage Gen Z and millennials while expanding its market reach.
Hi-Chew's new mascot, Chewbie, is a puffy, lovable lesson in brandingHi-Chew's new mascot Chewbie aims to boost brand recognition in the U.S., leveraging the current trend of brand mascots to appeal to Gen Z.
Hi-Chew introduces new mascot Chewbie to expand US presenceHi-Chew introduced a new mascot, Chewbie, to engage Gen Z and millennials while expanding its market reach.
Hi-Chew's new mascot, Chewbie, is a puffy, lovable lesson in brandingHi-Chew's new mascot Chewbie aims to boost brand recognition in the U.S., leveraging the current trend of brand mascots to appeal to Gen Z.