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fromFortune
1 week ago

Expedia CEO Ariane Gorin on the fight to ensure AI doesn't turn her brands into invisible pipes consumers never see | Fortune

AI partnerships and innovations are driving Expedia's growth while creating risks from hallucinations and disintermediation, prompting strategic brand-building and platform integration.
fromFast Company
1 month ago

People don't want to visit the U.S. Can this new ad convince them otherwise?

If you are reading this from outside the U.S., you may have already seen the videos. Clouds rolling over the Grand Canyon. Kids screaming down roller coasters. Snowboarders gliding through white forests. America's latest tourism campaign, "America the Beautiful," is out, and it is selling the American dream. But will tourists buy it? According to a May 2025 report from the World Travel and Tourism Council,
US politics
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