#brand-recognition

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fromFast Company
1 day ago

From Bikini Bottom to the top: Inside SpongeBob's pop culture reign

SpongeBob SquarePants has achieved brand recognition similar to cultural icons like Mickey Mouse and Looney Tunes, becoming a powerful $16 billion global brand.
Digital life
fromCreative Bloq
2 weeks ago

Bank "steals" famous logos in genius ad campaign

TD Bank's 'Own A Piece of It' campaign cleverly uses cutouts to feature iconic brand logos, promoting fractional investing while navigating copyright laws.
Marketing
E-Commerce
fromThe Drum
1 month ago

AI is reshaping SEO, and brand is the answer

People trust brands, and Google has responded to AI spam by prioritizing user behavior signals.
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fromSocial Media Today
2 months ago

TikTok Rolls Out New Badges to Highlight Seller Performance

The new badges will appear across content, so you might notice them popping up on LIVEs, product detail pages, short videos, and in search. This seamless integration into every part of the platform will help us elevate the shopper experience.
Social media marketing
Marketing tech
fromCreative Bloq
2 months ago

5 things you need to know about sonic branding

Sonic branding presents significant potential for brands.
Many brands struggle with sound recognition and attribution.
Homogeneity in sounds leads to missed branding opportunities.
fromFast Company
3 months ago

Considering applying for Fast Company's Brands That Matter? Here are 3 reasons to apply now

Cultural relevance is a key metric for brand success.
Brands are encouraged to apply for recognition in the 'Brands That Matter' initiative.
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