#brand-extension

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3 Tactics Legacy Media Brands Are Using to Stay Relevant

Legacy media brands are innovating and adapting, proving that traditional media can still thrive by embracing new strategies.

What Is Brand Dilution? Causes and Prevention Tips (2024) - Shopify

Successful brand extension retains core identity while expanding offerings; missteps can lead to brand dilution and loss of consumer trust.

Which New York Italian Restaurant Sells the Best Red Sauce?

Bottling restaurant red sauces can harm the brand due to flavor inconsistencies.

When Jewelry Influences Watchmakers

Jewelry brands are translating successful designs into timepieces to expand their product offerings and increase sales.
Brands like Boucheron and Chaumet have introduced jewelry watches inspired by their iconic jewelry designs.
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