#b2b-businesses

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MarTech
4 months ago
Marketing

Salesforce's full-funnel approach to social media | MarTech

Engaging customers on social media is important for both consumer brands and B2B businesses.
Salesforce has partnered with Sprout Social to leverage social media for brand awareness, sales, and customer satisfaction. [ more ]
The Drum
4 months ago
Marketing

Trust me, revenue teams can help B2B businesses to maximize profits

Creating a team dedicated to driving revenue can lead to dramatic results for B2B businesses.
Disconnected teams can negatively impact customer relationships and revenue growth. [ more ]
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