Ford's 'All Hat, No Cattle' Strategy Is BackfiringFord faces criticism for altering iconic brands for EVs; critics suggest creating new affordable models instead.A consistent, well-thought-out EV strategy is vital for Ford's future.
Ford's EV Strategy: Missteps, Missed Opportunities, and the FutureFord's electrification of iconic brands like the F-150 and Mustang invites criticism; creating new affordable EVs could be a better strategy.
Ford scraps all-electric SUV plan, saying drivers want hybridsFord is focusing on hybrids rather than all-electric SUVs due to consumer price concerns and market challenges.
Ford just put its EV plans in reverseFord is replacing canceled electric SUVs with hybrids due to profitability concerns, incurring nearly $2 billion in costs.
Ford's 'All Hat, No Cattle' Strategy Is BackfiringFord faces criticism for altering iconic brands for EVs; critics suggest creating new affordable models instead.A consistent, well-thought-out EV strategy is vital for Ford's future.
Ford's EV Strategy: Missteps, Missed Opportunities, and the FutureFord's electrification of iconic brands like the F-150 and Mustang invites criticism; creating new affordable EVs could be a better strategy.
Ford scraps all-electric SUV plan, saying drivers want hybridsFord is focusing on hybrids rather than all-electric SUVs due to consumer price concerns and market challenges.
Ford just put its EV plans in reverseFord is replacing canceled electric SUVs with hybrids due to profitability concerns, incurring nearly $2 billion in costs.