#automated-marketing

[ follow ]

Unlock the Power of Segmentation in Shopify with Segment Triggers (2024) - Shopify

Segmentation enhances personalized marketing by grouping similar customers, leading to increased engagement and sales.
Shopify introduces segment triggers, allowing automated marketing based on customer behavior.

PodRoll Announces New Podcast Growth Technology - Dynamic Feed Drops - Podcaster News

Dynamic Feed Drops offer efficient, controlled, targeted audience acquisition.
Technology-driven solution simplifies and automates feed drops at scale.

OfferFit gets $25M to kill A/B testing for marketing with machine learning personalization

OfferFit uses machine learning, specifically reinforcement learning, for automated marketing.
The company raised $25 million in a series B funding round led by Menlo Ventures.
Capital One Ventures invested in OfferFit after using its services to automate personalized mass marketing messages.
[ Load more ]