#athlete-popularity
#athlete-popularity

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The muffin man' or how the internet has shone a light on lesser-known Olympic athletes

Henrik Christiansen gained fame at the Paris Olympics for rating chocolate muffins on TikTok, showcasing the shift towards athlete popularity beyond solely sporting achievements.

Olympics drove interest in women's sports cards, Snoop Dogg pins and more

The Olympics boost interest in sports and collectibles, driving long-term fan growth and temporary spikes in demand.

The muffin man' or how the internet has shone a light on lesser-known Olympic athletes

Henrik Christiansen gained fame at the Paris Olympics for rating chocolate muffins on TikTok, showcasing the shift towards athlete popularity beyond solely sporting achievements.

Olympics drove interest in women's sports cards, Snoop Dogg pins and more

The Olympics boost interest in sports and collectibles, driving long-term fan growth and temporary spikes in demand.

Dodgers' Shohei Ohtani's Endorsement Earnings Revealed, And The Numbers are Staggering

Shohei Ohtani earned a remarkable $65 million in endorsements, showcasing his immense popularity and gravitational pull in the sports world.

Ohtani's endorsements enabled him to defer a significant portion of his $700 million contract, allowing the Dodgers to strengthen the team around him.

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