#app-developers

#app-developers

Rovio had already shifted to primarily free games and ad revenue.But releasing a pay-to-play remake of the original Angry Birds game put a dent in the earnings of its many ad-supported sequels.The paid-for Angry Birds version charges players 99 cents for 390 ad-free levels.It's currently the App Store's second-best-selling paid download, but it only nets Rovio an estimated $30,000 in monthly revenue.

Google loses bid to block Indian Antitrust ruling on Android.Will be forced to make third-party app stores available in Play Store, among other things.Here's everything to know about it!Last year, the competition watchdog in India, the Competition Commission of India (CCI), imposed a fine of $16 Million (Rs 1337 Crores) on Google, citing the company's control over the Android platform and has even made some demands.

The Federal Trade Commission escalated its fight with the tech industry's biggest companies on Wednesday as it moved to impose a blanket prohibition on the collection of young people's personal data by Meta, Facebook's parent company.The commission wants to significantly expand a record-breaking, $5 billion consent order with the company from 2020 and said that Meta had failed to fully meet the legal commitments it made to overhaul its privacy practices to better protect its users.

Google announced the first Developer Preview of Android 14 last day, giving us a first look at what to expect from the upcoming version of Android.While we are not getting any change in UI with this Developer Preview, there are some key changes with Android with this new update.Pin We also have the new logo for the latest Android version, which looks inspired by NASA logos.

Data-Driven Thinking " is written by members of the media community and contains fresh ideas on the digital revolution in media.Banner ads were enjoying a happy retirement after their heyday in the '90s and 2000s.That all changed around 2019, when brands and app developers revitalized the antiquated ad format.

Around this time last year, Google revealed it was working on a multiyear initiative to improve privacy and remodel ad tracking on Android phones, bringing the mobile platform in line with Apple's App Tracking Transparency feature for iOS.Following the release of an early developer preview last April, Google says the first beta for Privacy Sandbox on Android will start rolling out tomorrow to a limited number of Android 13 devices, allowing users and developers to test the new technology in the real world.

With the release of PSVR 2, virtual reality is back in the headlines and app developers are using the new hardware, including Meta Quest 2, to find creative ways to usher in new experiences.But in this rekindled experimentation some ideas are just, well, a little creepy.The app in question is Wist: Immersive Memories, in development for iOS and Meta Quest 2, and soon on Meta Quest Pro.

Analysis The US Federal Trade Commission has re-upped its admonition to businesses that they should not exaggerate the role or capabilities of artificial intelligence in their products.Artificial intelligence, or AI, explains FTC attorney Michael Atleson in an advisory, can be defined in a variety of ways, but the agency is concerned it has become a hot marketing term.

Arete Research's Richard Kramer and Rocco Strauss didn't pull any punches at AdExchanger's Industry Preview event in New York City on Tuesday.The investment analysts predicted a reckoning in the year ahead for companies that depend on digital ad revenue, which they expect to decline by 5% to as much as 10% in 2023, thanks to "demand destruction."

Ever had that experience where you're looking at new clothes online to get ready for summer, and then you're shown ads across the web for the same clothes you just looked at?If so, you'll be happy to hear that your includes a feature that can disable ad tracking within the apps you use and help give your online privacy a boost.

EU's Consumer Protection Cooperation Network (CPCN) has been in talks with Google since 2021 to make certain online services more transparent and to make them better aligned with the Union's geo-blocking regulations.The Google Play Store lets you browse versions intended for different countries within the EU - something you may not have known ( here's how).

Ever had that experience where you're looking for a holiday toy for your niece or nephew and then all the online ads you see are for that exact toy?If so, you'll be happy to hear that your  includes a feature that can disable ad tracking within the apps you use and help give your online privacy a boost.

Google is rolling out a beta of Privacy Sandbox for Android starting today.The program is the company's attempt to blend user privacy with targeted advertising, something the search giant has worked on for years in its planned shift away from cookie-based web tracking.One of Privacy Sandbox's pillars is the Topics API, which pulls a list of your top interests based on usage.

Last February, Google announced Privacy Sandbox on Android as a way to provide safer advertising techniques that preserve user privacy and keep the industry "healthy."Privacy Sandbox is now launching in beta on Android 13 devices.9to5Google has a rebooted newsletter that highlights the biggest Google stories with added commentary and other tidbits.

Getty Images Google on Tuesday began rolling out the first beta version of its "privacy sandbox" on Android -- a stack of new advertising features on the mobile platform that are supposed to offer mobile phone users more privacy.Google has been gradually adjusting its lucrative advertising business as the public grows more aware of advertisers' prying eyeballs -- and as Apple has taken more dramatic measure to limit targeted advertising.

The CNIL, France's data protection authority, has been busy lately.The agency fined TikTok earlier this week , Apple a week before that and, on Tuesday, decided a case that could have important ramifications for ad tracking on iOS.The CNIL is referring to the IDFV, Apple's identifier for vendors, which is a first-party identifier for app developers to track users across the apps that they operate.

The business model of Mark Zuckerberg's Meta empire has been dealt a blow following a ruling that its legal justification for targeting users with personalised ads broke EU data laws.Campaigners said the move could force the Facebook and Instagram owner to ask users to opt in to having their data used for targeted ads.

Apple has taken a hard stance on user privacy and security for years, turning the iPhone into one of the more secure popular consumer electronics on the market.And Apple has been improving along the way, with the recent support for end-to-end encrypted iCloud backups being the latest example.But advertisers can still track you on your iPhone - even Apple has been found to do it.

The Mozilla Foundation has accused Google of incorrectly labelling apps as "Data Safe" as much as 80 percent of the time in its Play digital bazaar - with TikTok, Facebook and Twitter among the misdescribed software."Google Play Store's Data Safety labels would have you believe that neither TikTok nor Twitter share your personal data with third parties," declares the Foundation's report on the matter.

Last year, several parents at EFF enrolled kids into daycare and were instantly told to download an application for managing their children's care.These applications frequently include notifications of feedings, diaper changes, pictures, activities, and who picked-up/dropped-off the child-potentially useful features for overcoming separation anxiety of newly enrolled children and their anxious parents.

Meta, the Facebook owner, will pay out $725m (600m) to plaintiffs in a class-action lawsuit alleging privacy violations related to the Cambridge Analytica scandal, the company has said in a court filing.The settlement will end a long-running dispute over the revelations that the political consultancy had accessed the data of tens of millions of Facebook users without their consent, and used it to target political adverts.

NumberEight and FourM - Japan's leading app consultancy and integration house, and a subsidiary of end-to-end commerce enablement company AnyMind Group - have signed a deal to empower Japanese publishers by providing them access to unique new first-party data.By activating features such as in-moment activity detection and cohort-based targeting, publishers will now be able to increase the value of their inventory significantly.

Implementation of these changes across the ecosystem will be a complex process', requiring significant work', it said.Google said on Wednesday it will allow device makers in India to license its individual apps for pre-installation and give an option to users to choose their default search engine, announcing sweeping changes to how it promotes its Android system.

India's top court has upheld an antitrust order forcing the tech giant to change how it markets its Android platform.Google has promised to cooperate with India's competition authority after the country's top court upheld an antitrust order forcing the United States firm to change how it markets its popular Android platform.

Apple introduced SKAdNetwork (SKAN) to replace IDFA-based attribution.But SKAN's methodology, which uses encrypted data to represent a campaign ID, is much more complicated than the straightforward use of a single device ID.Adoption of the latest version, SKAN4, is therefore still very low.Only about 5% of mobile ad inventory is currently SKAN4-compliant, said Adrienne Rice, director of media investment at M&C Saatchi Performance.

For years, iPhone customers who visited the App Store found apps priced at 99 cents, $1.99 and $9.99.The pricing was part of Apple's policy of restricting what developers could charge.Now, 15 years after the App Store was created, the company is ditching those limitations and allowing apps to choose from nearly 600 pricing options, including the simple fee of $1, Apple said on Tuesday.