Virtual event: Preparing data for the AI, sponsored by SalesforceMarketers should heed anime's rise as a marketing channel, akin to gaming for brands.Executives remain steadfast in their social media strategies despite TikTok ban concerns.
The Rundown: Why anime is having a marketing moment in 2024Anime is increasingly popular among diverse Gen Z audiences, attracting major brand investments like McDonald's.Anime's accessibility through streaming services like Crunchyroll has contributed to its mainstream success.
Virtual event: Preparing data for the AI, sponsored by SalesforceMarketers should heed anime's rise as a marketing channel, akin to gaming for brands.Executives remain steadfast in their social media strategies despite TikTok ban concerns.
The Rundown: Why anime is having a marketing moment in 2024Anime is increasingly popular among diverse Gen Z audiences, attracting major brand investments like McDonald's.Anime's accessibility through streaming services like Crunchyroll has contributed to its mainstream success.
In the marketing world, anime is following in the footsteps of gamingBrands are starting to pay attention to anime marketing, following its mainstream success and similarities to gaming marketing evolution.