#amazon-advertising
#amazon-advertising

Amazon is aggressively expanding its adtech operations to become the world's top demand-side platform, intensifying competition with Google and The Trade Desk.

E-Commerce

fromAdExchanger

1 month ago

The Trade Desk Pile-On Continues; Sell Side, Meet The Salesmakers | AdExchanger

The Trade Desk is facing a 40% drop in shares amidst concerns over Amazon Advertising and loss of exclusivity with Walmart.

E-Commerce

fromAdExchanger

2 months ago

How Advertisers Are Unlocking Full-Funnel Growth with Amazon Ads & Agentic AI | Michelle Urwin, Skai | AdExchanger

Retail media is rapidly evolving, driven by Amazon's DSP and Agentic AI for campaign optimization.

Marketing tech

fromForbes

2 months ago

How Amazon Agencies Are Using AI To Slash Reporting Time By 90%

AI is transforming Amazon advertising agencies by automating reporting processes, significantly increasing efficiency.

Marketing tech

fromModern Retail

4 months ago

Faced with tariff spending fears, brands look to Amazon's search ads and DSP

Advertisers are shifting focus to performance channels like Amazon amidst economic uncertainty.

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#amazon-advertising#amazon-advertising

Google, Amazon Under FTC Investigation Over Ad Pricing

US FTC probes Google, Amazon over search advertising practices, source says

Amazon, Google Probed by FTC Over Search Advertising Practices