How Google's War on Small Business Led to a PR Crisis
Google's recent algorithm updates have sparked outrage as small businesses were removed from search results due to stolen content and perceived copyright theft by Google.
What's the Most Effective Strategy for Boosting Organic Traffic in 2024?
Digital marketing professionals must adapt strategies to the shifting landscape, focusing on SEO, quality content, and understanding consumer behavior to drive organic traffic.
Step-by-Step Guide to Performing an SEO Audit on Your Site
Regular SEO audits are essential for maintaining and improving website visibility in search engine results.
An SEO audit identifies areas for improvement, ensuring ongoing relevance amid frequent algorithm changes.
3 SEO Trends Every CEO Should Know | Entrepreneur
Keeping up with SEO trends is essential for maintaining organic visibility and adapting quickly to algorithm updates.
How Google's War on Small Business Led to a PR Crisis
Google's recent algorithm updates have sparked outrage as small businesses were removed from search results due to stolen content and perceived copyright theft by Google.
What's the Most Effective Strategy for Boosting Organic Traffic in 2024?
Digital marketing professionals must adapt strategies to the shifting landscape, focusing on SEO, quality content, and understanding consumer behavior to drive organic traffic.
Step-by-Step Guide to Performing an SEO Audit on Your Site
Regular SEO audits are essential for maintaining and improving website visibility in search engine results.
An SEO audit identifies areas for improvement, ensuring ongoing relevance amid frequent algorithm changes.
3 SEO Trends Every CEO Should Know | Entrepreneur
Keeping up with SEO trends is essential for maintaining organic visibility and adapting quickly to algorithm updates.
Understanding SEO Metrics: How to Measure SEO Effectiveness
Track essential SEO metrics aligned with campaign objectives for effective SEO strategies. Avoid myths like keyword stuffing and understand SEO is an ongoing effort.
Pinpoint Traffic Drops with Search Console, GA4
Fluctuations in organic search traffic can be challenging to understand due to various factors like algorithm updates and competition. Utilize tools like Google Search Console and Google Analytics to identify pages with traffic losses and determine the cause.
Google's Core Update vs. Helpful Content
Google's algorithm updates are now less clear and specific, making it harder to diagnose and fix organic search drops.
Google classifies algorithm updates as 'core' or 'helpful content,' each requiring a different approach to recovery.
TikTok promised to safeguard American data but it's not
Data is occasionally shared with TikTok's parent company in China, contrary to their claims of walled-off American data.
TikTok's Project Texas, which manages U.S. data and content recommendations, is struggling to keep up with updates to the app's algorithm.