MarTech2 weeks agoWeb designWebflow adds AI-driven personalization with Intellimize acquisition | MarTechWebflow acquired Intellimize to enhance its Website Experience Platform vision. [ more ]
Entrepreneur1 month agoMarketingHow to Give Your Customers the Personalized Experiences They Want | EntrepreneurStanding out in the market requires new approaches like hyper-personalization. AI-powered personalization and interactive experiences are keys to winning customer attention. [ more ]
Computerworld1 month agoBusiness intelligenceNew Tableau AI features and Slack integration aim for data accessibilityTableau adds AI-powered personalization and automation features to enhance data insights. New features include data stories, user-attribute functions, and data mapping tool. [ more ]
AdExchanger3 months agoArtificial intelligenceWhy Personalized Ads Go Wrong And How To Do Them Right | AdExchangerPersonalization is important for brands to build a relationship with customers. AI-powered personalization can create challenges for brands, as it can be seen as intrusive or uncannily accurate. [ more ]
Humane by Design1 year agoUX designThe Cost of Personalization | Humane by DesignChoice is seen as a tax on people's time and attention, causing decision fatigue. Personalization has risen due to access to personal data, but it also results in loss of personal agency. [ more ]