#agency-business

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TikTok's US Agency Lead Departs as Ban Deadline Approaches

Jack Bamberger's departure from TikTok comes as the company faces significant challenges, including a potential U.S. ban.

Platform aspirations, legacy limitations: the agency holdco dilemma

Agencies cannot transform into platforms despite claims; they remain tethered to traditional business models.

WTF are private state tokens in Google's Privacy Sandbox?

Side effects of the third-party cookie's deprecation include the loss of means for combating bot traffic
Google's Privacy Sandbox proposes Private State Tokens as a way to fight fraudulent traffic
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