#advertising-industri

#advertising-industri

Google is finally eliminating third-party cookies on Chrome, starting with 1% of users.

Privacy-safe alternatives, such as Google's Topics API, are being developed but face skepticism from the advertising industry. [ more ]

DE&I progress in the advertising industry is stalling.

There is a lack of genuine engagement and urgency on diversity and inclusion in the industry. [ more ]

The marketing industry is shifting from talking about sustainability to taking action and implementing measurement standards.

There is a growing sense of urgency to address climate change as consumers prioritize sustainability and expect brands to take action.

Measuring emissions and sharing data across the industry is crucial for making informed decisions and reducing the ad industry's environmental impact. [ more ]