#ad-platforms

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AdExchanger
1 month ago
Marketing

Sweetgreen Wants A Healthy PMax Diet; The MRC's MFA Quagmire | AdExchanger

Brands should be cautious with ad platform measurement reports and seek more transparency in local campaign visibility and control. [ more ]
The Drum
4 months ago
Marketing

How ad platforms are revolutionizing the way your favorite restaurants do business

Ad platforms are revolutionizing advertising for small and medium-sized restaurants.
Ad platforms provide SMEs with the opportunity to reach ready-to-buy customers and target them in a completely new way. [ more ]
AdExchanger
6 months ago
Marketing

Retail Advertisers Battle Ad Platforms Obsessed With Discounts | AdExchanger

Holiday shopping trends include markdowns, huge discounts, and major sales deals.
Retailers like Target and The Trade Desk are experiencing a pullback in ad spend due to low discretionary spending and tightening belts in certain categories.
Ad platforms like Google and Walmart are putting pressure on advertisers to promote deals this holiday season. [ more ]
The Drum
4 months ago
Online marketing

How ad platforms are revolutionizing the way your favorite restaurants do business

Ad platforms are revolutionizing advertising for small and medium-sized restaurants.
Ad platforms provide SMEs with the opportunity to reach ready-to-buy customers and target them in a completely new way. [ more ]
The Drum
4 months ago
Online marketing

How ad platforms are revolutionizing the way your favorite restaurants do business

Ad platforms are revolutionizing advertising for small and medium-sized restaurants.
Ad platforms provide SMEs with the opportunity to reach ready-to-buy customers and target them in a completely new way. [ more ]
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