The Drum2 weeks agoMarketingScalability, repeatability, flexibility - how to unlock ABM successLeverage AI for scalable ABM programs to enhance personalization and improve customer engagement for sustainable revenue sources. [ more ]
MarTech1 month agoMarketingHow to find your next, best customers with ABM | MarTechIdentify and nurture next best customers through specific strategies like ABM. ABM is about acquiring revenue and profit through a personalized customer experience. [ more ]
MarTech2 months agoMarketingNew for 2024! Compare 11 top marketing automation platforms | MarTechUnderstanding the importance of marketing automation platforms (MAPs). Key features and leading vendors in the marketing automation platform market. [ more ]
Forbes2 months agoMarketingCouncil Post: Navigating The ABM Hype: How To Get Sales On BoardABM market worth $1.6 billion by 2027 70% better at closing deals with ABM Aligning with sales crucial for effective ABM execution [ more ]