Barbieland in Greta Gerwig's Barbie movie represents equality and diversity. Mattel has created a Barbie doll with type 1 diabetes, featuring a continuous glucose monitor and insulin pump for managing the condition. This initiative underscores the company's commitment to inclusivity, allowing children with medical conditions to see themselves in dolls. The doll is equipped with a CGM app on a mobile phone and carries essentials for those living with type 1 diabetes. Experts believe such representation is crucial for shaping children's perceptions.
The new Barbie with type 1 diabetes is designed to enable more children to see themselves reflected in their toys and encourages play that extends beyond their lived experiences.
Type 1 diabetes is often diagnosed in childhood, requiring patients to monitor glucose levels and take insulin daily. The doll includes features like a continuous glucose monitor and insulin pump.
Krista Berger, a senior vice-president at Barbie, emphasized that the new doll marks a significant step in inclusivity, helping shape children's perceptions by reflecting medical conditions.
Karen Addington, CEO of Breakthrough T1D UK, expressed her excitement for greater representation, stating that the new doll provides visibility for children with type 1 diabetes.
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