Givenchy Beauty appointed Chinese actress Zhao Liying as its global brand ambassador to mark a new chapter in the makeup vertical. Zhao is famous for her roles in popular Chinese dramas, receiving top accolades, including the Outstanding Actress at the China TV Drama Flying Awards. She is transitioning successfully into film, receiving praise for her role in 'Article 20' and features in the crime drama 'She's Got No Name.' Zhao is highly influential in social media with 11.2 billion mentions on Xiaohongshu and over 92 million followers on Weibo.
Givenchy Beauty has appointed acclaimed Chinese actress Zhao Liying as its latest global brand ambassador. This appointment marks a new chapter in the makeup vertical for Givenchy.
Zhao Liying achieved fame for her roles in various popular drama series such as 'The Journey of Flower', 'The Story of Minglan', and 'Wild Bloom', winning several prestigious awards.
Her recent performances, including a hearing-impaired mother in 'Article 20', have resulted in widespread acclaim on social media, further solidifying her standing in the industry.
With a significant social media presence, Zhao has been mentioned 11.2 billion times on Xiaohongshu and boasts over 92 million followers on Weibo.
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