Akari Brings Authenticity to New York's Washed Sauna Scene

"Gaining popularity as an alternative, far less harmful, type of third place, saunas and other types of bathhouses have cropped up across bustling metropolises like London and New York. While many tout unique amenities-some more gimmicky than others-few of these highly publicized venues hold true to the Japanese traditions mentioned before."

"Comprising dry saunas, cold plunges, and quiet relaxation areas, both membership-non reservation-based venues champion the idea that New Yorkers should slow down more often and go to the bathhouse in order to reset rather than party. While the entirely renovated Williamsburg location features an incredibly rare outdoor cold plunge pool, the Greenpoint one was imagined in partnership with celebrated thermal consultant Kiel Moe."

"The aim was not to overpower the restorative act of saunaing with bold finishes or sculptural elements but to succinctly facilitate the experience with a consistent design vocabulary."

Sauna culture connects Japan and Nordic regions through centuries of tradition. Japanese sentō and onsen facilities have existed since the 1200s, offering communal bathing and geothermal hot spring experiences. While saunas have recently gained popularity in major cities like London and New York as alternative third spaces, many venues prioritize flashy amenities over authentic traditions. Akari operates two membership-based saunas in Williamsburg and Greenpoint, Brooklyn, featuring dry saunas, cold plunges, and relaxation areas designed to encourage wellness and mindfulness. The Greenpoint location, designed by Stroop Design in partnership with thermal consultant Kiel Moe, employs intentional, understated design elements that support the restorative experience without overwhelming it with bold finishes or sculptural features.

Read at Design Milk