"Google is poised to unveil a screenless, Whoop-adjacent health tracker, potentially named Fitbit Air, with the help of basketball star Steph Curry promoting it on Instagram."
"The new device aims to attract users looking for an affordable alternative to Whoop's luxury fitness band, which has annual subscription fees ranging from $199 to $359."
"Expectations for the Fitbit Air include a price range between $130 and $230, along with a free trial of Fitbit Premium and an emphasis on long battery life."
Google is preparing to introduce a new fitness tracker, likely called Fitbit Air, which features a screenless design. Steph Curry has promoted this device on Instagram, highlighting a focus on health. The new band aims to compete with Whoop's premium offerings by being more affordable. Google intends to revitalize its Fitbit lineup, which has not seen updates in years. Expectations include a lower price point and a free trial of Fitbit Premium, along with a long battery life for the device.
Read at ZDNET
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