"Well into its seventh decade, the TAG Heuer Carrera has been reinvented numerous times to splendid effect. From Jack Heuer's initial 36mm hand-wound tool watch to the chunky automatic versions of the 1970s, and the slimmed-down 2010s reissues to the modern Glassbox, the watch continues to attract legions of new fans who favor its legibility, good looks and automotive heritage."
"Often referred to as "the godfather of streetwear," Fujiwara founded his label Fragment Design (also styled as FRGMT) in the late 1990s as a platform for collaborations with other labels and makers. After working with Louis Vuitton, Polaroid, Nike and countless other brands, he turned his sights on watches, launching a limited-edition take on the TAG Heuer Carrera in 2018."
Well into its seventh decade, the TAG Heuer Carrera has been reinvented numerous times, evolving from Jack Heuer's 36mm hand-wound tool watch through 1970s automatic models to slim 2010s reissues and the modern Glassbox. The Carrera's legibility, aesthetics and automotive heritage continue to attract new fans. The design functions as a collaboration platform, exemplified by a limited-edition partnership with Hiroshi Fujiwara's Fragment Design. Fujiwara emphasizes restraint and structural balance, insisting every detail must earn its place. The new TAG Heuer Carrera Chronograph x Fragment Limited Edition adapts the Glassbox into a stripped-back tool echoing first-generation references and appealing to both FRGMT followers and vintage Carrera enthusiasts.
#tag-heuer-carrera #hiroshi-fujiwara #fragment-design-frgmt #glassbox-design #limited-edition-collaborations
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