"Nike reinvents movement with powered footwear, aiming to do for running what e-bikes did for urban mobility. The sports giant unveiled Project Amplify, the world's first powered footwear system designed to make running and walking accessible to millions who previously found sustained movement intimidating or physically out of reach. Unlike elite performance gear designed to shave seconds off race times, Project Amplify targets everyday athletes who want to move more, go farther, and actually enjoy the experience."
"The system combines four components into a wearable exoskeleton: a lightweight motor, a drive belt, a rechargeable battery cuff, and a carbon fiber-plated running shoe that functions with or without the robotic assist. Built on motion algorithms developed at Nike's Sport Research Lab, the design targets natural lower leg and ankle movement patterns. Athletes who tested the system describe it as feeling like "a second set of calf muscles" or "part of their body" during use."
Project Amplify aims to make running and walking accessible to millions who previously found sustained movement intimidating or physically out of reach. The system blends a lightweight motor, drive belt, rechargeable battery cuff, and a carbon-fiber plated running shoe into a wearable exoskeleton that operates with or without robotic assist. Motion algorithms developed at Nike's Sport Research Lab synchronize assistance to natural lower-leg and ankle patterns. The design focuses on augmentation rather than replacement, reducing perceived exertion, making uphill terrain feel like flat ground, and converting a typical 12-minute mile into a 10-minute mile for recreational runners.
Read at Yanko Design - Modern Industrial Design News
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