"Steam hit a major milestone already this year, setting a new record for concurrent users. According to SteamDB, the platform peaked at 41,816,052 users online at the same time actively playing games. Not only that, but a new record for actively gaming users was also set, with that figure reaching almost 13.4 million as compared to March's 13.2 million record."
"The timing of the record is likely no coincidence. Steam's annual Winter Sale, which wraps up later today, offered steep discounts on a wide range of popular titles, along with more modest deals on newer releases. Sales events have long been a reliable driver of traffic on Steam, pulling in both longtime users and players returning to pick up games they missed throughout the year."
Steam reached an all-time concurrent-user peak of 41,816,052, while active players hit almost 13.4 million, surpassing March's 13.2 million figure. The Winter Sale's steep discounts and seasonal deals likely drove the surge by drawing longtime users and returning players. Growth accelerated sharply since early 2020, when COVID-19 lockdowns pushed concurrent users past 23 million, later rising to 28 million. The popularity of live-service titles and strong seasonal sales have maintained high engagement, with games like Arc Riders reaching over 3 million concurrent players. Peak user counts nearly doubled over the past six years amid criticism of Valve's content moderation.
Read at GameSpot
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