
"Sony has revealed a new region-locked PS5 designed to help boost sales of the console in Japan. It was revealed at today's State of Play event, and is a standard PS5 in almost every single way. Well, almost. The new version will be region locked to Japan, meaning it only supports the Japanese language and will only play Japanese games."
"It will be sold for ¥55,000 (~$350), which is a big reduction on the ¥72,980 (~$473) the Digital Edition currently costs in Japan. This is a move taken straight out of Nintendo's playbook who also currently sells a cheaper, region-locked version of the Switch 2. The PS5 has been doing reasonably well in Japan, surpassing 7 million sales a few months ago and therefore slowly creeping up on the PS4's lifetime sales of around 8-9 million."
Sony introduced a region-locked PlayStation 5 for the Japanese market that supports only the Japanese language and will only play Japanese-region games. The console is otherwise a standard PS5. The new model will sell for ¥55,000 (~$350), significantly undercutting the current Digital Edition price of ¥72,980 (~$473) in Japan. The move mirrors Nintendo's strategy of offering a cheaper, region-locked Switch 2 variant. PS5 sales in Japan have surpassed 7 million, approaching the PS4's lifetime total of about 8–9 million. Sony aims to use the lower price to increase PS5 sales and compete more strongly with the Switch 2, estimated at 9–10 million.
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