"Videogamer, purchased BGFG a few years back and recently sold to gambling seo spam agency Clickout, gave Resident Evil Requiem a 9/10 in its review this week. But readers pointed out that the writing "reeks [of] AI," and its author, "experienced iGaming and sports betting analyst" Brian Merrygold, appeared to be a made-up person complete with an AI profile image."
"The review in question, which is full of clichés and generalities rather than specifics about the game and how it plays, was previously scraped and featured on Metacritic for its review score roundup on launch day. It raises concerns about quality controls for the main video game review aggregator that fans consult before buying games and companies mention in their quarterly earnings reports."
"everything about Brian Merrygold's profile on Videogamer comes off as suspicious. The byline appears to have no prior online history and the profile image url is tiled "ChatGPT-Image-Oct-20-2025-11_57_34-AM-300"
Videogamer, a UK gaming news site recently sold to Clickout, published a 9/10 review of Resident Evil Requiem written by a fabricated AI journalist named Brian Merrygold. Readers identified the review as AI-generated content filled with clichés and generalities lacking specific game analysis. The fake author had no online history and used an AI-generated profile image. The review was scraped and featured on Metacritic's review roundup before being removed. This incident highlights significant quality control gaps at Metacritic, a major review aggregator that influences consumer purchasing decisions and corporate earnings reports. The situation reflects broader concerns about AI-generated content infiltrating professional gaming journalism.
#ai-generated-content #gaming-journalism #metacritic-review-aggregation #quality-control #fake-journalists
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