"The Saudi Arabia PIF also has significant investments in gaming giants such as Nintendo, Take Two, Activision Blizzard Capcom, Nexon, and Koei Tecmo managed through the Savvy Games Group. In 2023, the PIF backed out of a mulled $2 billion deal for gaming acquisition firm Embracer Group. Silver Lake was part of the consortium involved in this month's controversial deal to bring Tiktok under the control of US-based companies."
"Back in 2013, the private investment firm also helped take computer-maker Dell private in a $25 billion deal. Affinity Partners CEO Jared Kushner, the son-in-law of President Trump, said in a statement that he has "admired [EA's] ability to create iconic, lasting experiences, and as someone who grew up playing their games - and now enjoys them with his kids - I couldn't be more excited about what's ahead.""
Saudi Arabia's Public Investment Fund holds significant stakes in major gaming companies, managed through the Savvy Games Group. The PIF withdrew from a proposed $2 billion acquisition of Embracer Group in 2023. Silver Lake participated in a consortium to shift TikTok control to US-based companies and previously helped take Dell private in a $25 billion deal in 2013. Affinity Partners CEO Jared Kushner publicly praised EA's capacity to create iconic, lasting experiences. EA went public in 1990, reached a $1.61 billion market cap by 1996, and recently hovered around a $43 billion valuation. EA generated $7.5 billion in fiscal 2025 revenue from franchises including Madden NFL, EA Sports FC, Battlefield, The Sims, Dragon Age, and Plants vs. Zombies.
Read at Ars Technica
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