"According to statistics cited by Alinea Analytics, Star Wars Outlaws was checked out by around 100,000 Game Pass subscribers on the day it was added to the service. Around 595,000 total new players have accessed the game through Game Pass since it launched there, narrowly beating out Warhammer 40,000: Space Marine II to be the most popular of January's new games."
"The Game Pass deal seems planned to revitalize the game at a time where sales have mostly dropped off (even following some pretty steep retail discounts earlier this year), and so far the tactic appears to be working. Alinea reports that Game Pass has effectively doubled the game's reach on Xbox, with the number of players accessing the game equal to its lifetime sales on that platform."
"While Outlaws was mostly well-received by critics, the game suffered from some technical and mechanical issues at launch, and has not sold as well as Ubisoft expected--something that the studio has blamed on a general decline in sentiment towards the Star Wars brand."
Star Wars Outlaws experienced a significant player surge after joining Game Pass on January 13, attracting roughly 595,000 new players and becoming January's most popular Game Pass addition. The game received around 100,000 checkouts on its first day on the service. Despite critical acclaim, Outlaws struggled with slow sales following its 2024 launch due to technical issues and declining Star Wars brand sentiment. Game Pass has effectively doubled the game's Xbox reach, with new player numbers matching its lifetime sales on the platform. The game has received two DLC expansions and numerous patches addressing launch criticisms, with the Game Pass strategy appearing successful in revitalizing player engagement.
Read at GameSpot
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