"We're just days away from the launch of Battlefield 6. A lot is riding on the return of EA's long-struggling multiplayer shooter. So naturally Activision is making Call of Duty: Black Ops 6 free for a whole week starting the day before Battlefield 6 drops. It's the latest shot across the bow as the rivalry between the two blockbuster franchises gets heated."
"That's not a cheap move for Activision to pull. Despite being nearly a year old, Black Ops 6 was still the fifth best-selling game in the U.S. in July, and remains the fourth best-selling game year-to-date."
""Maybe the only magic trick is that we're not on the PS4 or Xbox One anymore," EA's Christian Buhl told PC Gamer this week. "So we've kind of raised the floor of what"
Activision is offering Call of Duty: Black Ops 6 free from October 9–16, allowing anyone to download and play zombies, multiplayer, and the full campaign. Call of Duty: Black Ops 7's free beta trial was extended to October 9. The free-week promotion directly overlaps Battlefield 6's launch week, which begins October 10. Black Ops 6 continued to sell strongly despite its age, ranking among top U.S. sellers. Circana data indicates most planned Battlefield 6 buyers also plan to buy Black Ops 7, while only one in four Black Ops 7 buyers plan to buy Battlefield 6. EA emphasized a next-gen focus by leaving last-gen consoles behind.
Read at Kotaku
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