Call Of Duty Is Underperforming In 2025, Analyst Says, Citing Burnout, Creative Decisions, And AI Slop
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Call Of Duty Is Underperforming In 2025, Analyst Says, Citing Burnout, Creative Decisions, And AI Slop
""community burnout, questionable creative and business decisions by Activision/Microsoft, and strong competition.""
""Xbox dropped the ball on the wrong year, as this year saw some of the most exciting shooter releases in years,""
""Attention is scarce.""
""alienated a significant portion of the fanbase who prefer a more grounded military aesthetic.""
Call of Duty underperformed in 2025 because community burnout, questionable creative and business decisions by Activision/Microsoft, and strong competition reduced attention. Battlefield 6, Arc Raiders, and Fortnite drew players with exciting releases and seasonal content. Players express dissatisfaction with a perceived lack of innovation and growing reliance on cosmetic, non-military skins, which alienated fans who prefer a grounded military aesthetic. Black Ops 7 faced criticism for its co-op campaign and use of AI, while Warzone retains more outlandish skins. Annual autopilot purchasing weakened amid elevated competition and mixed creative choices.
#call-of-duty #game-competition #cosmetics-and-monetization #player-dissatisfaction
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