"An advert for a Call of Duty game has been banned by the UK's advertising regulator for trivialising sexual violence. The commercial for Call of Duty: Black Ops 7 featured fake officers at an airport security check - as the real ones were too busy playing the game. Viewers complained the video, which included a man being told to strip down while an officer put on gloves and said "time for the puppet show", was "irresponsible and offensive"."
"The campaign featured the idea that replacements had to step into different job roles, because the original staff were playing Call of Duty: Black Ops 7 instead. The ad in question featured an airport security setting, with one actor explaining they were the "replacers". A man was then told he had been randomly selected "to be manhandled" before being told to remove his clothes down to "everything but the shoes", while the female officer put on a pair of gloves."
An advert for Call of Duty: Black Ops 7 was banned by the UK's advertising regulator for trivialising sexual violence. The commercial depicted fake airport security officers replacing staff who were allegedly playing the game, showing a man told to strip while an officer put on gloves and said "time for the puppet show". Nine viewers complained that the spot was irresponsible and offensive. Activision Blizzard UK said the campaign promoted an 18-rated game, targeted adults, and had Clearcast pre-clearance with an "ex-kids" timing restriction. The company characterised the scenario as deliberately implausible and parodic.
Read at www.bbc.com
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