"The appeal here is simple value. For $5 for 50 cards, you're paying 10 cents per card which is effectively floor price on Pokemon cards no matter what format. The individual booster packs cost $4 to $5 and contain only 10 to 11 cards, so you'd be paying $20 to $25 to get the same quantity through the traditional retailing method."
"Random Draw Gives Diverse Sets The pack includes random cards of all Pokemon series that represent the entire history of the trading card game from the very beginning Base Set to the most recent issues. You'll receive a mix of core Pokemon cards with basic, Stage 1, and Stage 2 Pokemon from various generations and energy cards to power up attacks while playing."
Prioritize quantity by purchasing inexpensive bulk Pokemon card lots to establish a functional collection for trading and deck-building. Bulk lots deliver many duplicates that act as trade currency and provide multiple copies of useful cards without depleting the collection. A 50-card lot priced at $5 results in roughly ten cents per card, a much lower cost than individual booster packs. Bulk purchases forgo the sealed-pack thrill and rare pulls but maximize card count for minimal expense. Randomized lots span the entire TCG history and include basic, Stage 1, Stage 2 Pokemon and energy cards for diverse play options.
Read at Kotaku
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