""I don't ever look at anything short-term," she says. "It served me well in my career. And now in this new investment world.""
""I look at investing in the same way I looked at relationship-building for my brand, and what partners I chose to work with," Vonn added. "It's what's authentic to me, what I believe in, what I use, what I believe is going to be a value long term.""
""I'm here to try to tell them that they can and give them the skill set," she says."
Lindsey Vonn, 41, is coming out of retirement to compete in the 2026 Winter Games despite a ruptured ACL. Her commitment to athleticism—showing up every day and remaining consistent through hard times—shaped a long-term investment philosophy. After retiring in 2019, she began investing while maintaining long-term brand partnerships with Red Bull, Under Armour and Rolex. Investment stakes include Hyperice, Tempo and Angel City FC. Vonn founded the Lindsey Vonn Foundation to help girls grow confidence and remain engaged in sports and the arts. Years of injuries and mental-health challenges reinforced her belief that grit and determination drive success.
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