"The original sign, created by artist Michael J. Masucci, was erected in 1986, on a small hill located behind a parking lot at 8555 Santa Monica Boulevard, next to the EZTV art gallery. The sign paid homage to the original Hollywood sign and became a cultural landmark and tourist attraction for many years, particularly within the LGBTQ+ community during the AIDS crisis."
"The proposal reveals that the City Council will reach out to the current owner of the property at 8555 Santa Monica Boulevard - the site of a proposed mixed-use property with apartments and retail space. The property owner has received entitlements for the redevelopment of the site, which is why this proposal is intended to be a temporary installation."
"Reinstallation of the West Hollywood Sign artwork would commemorate an important piece of the City's cultural history while reestablishing a visual landmark that reflects contemporary standards for durability, safety, and art."
The West Hollywood City Council is set to review a proposal to restore the iconic West Hollywood sign, originally erected in 1986. The sign, created by artist Michael J. Masucci, became a cultural landmark, especially for the LGBTQ+ community during the AIDS crisis. The original sign was frequently vandalized and ultimately disappeared in 1991. The proposal includes reaching out to the current property owner for a temporary installation, while also considering other city-owned locations for a permanent installation to honor the city's cultural heritage.
Read at California Post
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