""Since taking office, he has communicated directly with the American people rather than through the distorted lens of a media hell-bent on his destruction," she said. "Compared to the previous administration, our social media presence is direct, engaging and unmatched.""
""wears her agency's uniforms to honor the men and women she leads, who wear them daily in the line of duty.""
""You're the director of the FBI. Wear a f***ing suit," they said."
Several top federal officials have adopted unusually public media roles, blending media personalities with official duties and prompting criticism. The FBI director has repeatedly sought the spotlight on social media, prematurely announcing arrests in two high-profile investigations and creating internal frustration over informal attire and behavior. The defense secretary has become highly public-facing, emphasizing direct communication and an amplified social media presence relative to prior administrations. The homeland security secretary leads a well-funded, image-focused campaign often featuring tactical gear to honor frontline personnel. The emphasis on personal branding and social media has altered traditional communication channels and provoked concern among agency staff and observers.
Read at Axios
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