World Liberty Financial (WLFI), founded by Donald Trump Jr. and Eric Trump, launched WLFI cryptocurrency to public markets, adding roughly five billion dollars to the Trump family's cash holdings. A Trump business entity owns 60 percent of World Liberty Financial and is entitled to 75 percent of revenue from coin sales. The WLFI trading debut likely made the crypto venture the family's most valuable asset, exceeding their decades-old property portfolio. Accountable.US estimated President Trump's net worth at about $15.9 billion, with $11.6 billion in crypto assets, representing roughly 73 percent of that total. Two Trump-affiliated companies held 80 percent of the $TRUMP meme coin and collected over $324 million in fees; Trump Media purchased $2 billion in Bitcoin and reserved $300 million in options.
U.S. President Donald Trump displays the GENIUS Act after signing it in the East Room of the White House in Washington, D.C., on July 18, 2025.BRENDAN SMIALOWSKI / AFP via Getty Images In what Public Citizen called "the greatest corruption in presidential history," U.S. President Donald Trump and his family added $5 billion in cash to their fortunes this Labor Day as his new cryptocurrency was opened to the public market.
As the Wall Street Journal reported Monday: The trading debut was most likely the biggest financial success for the president's family since the inauguration...WLFI is likely now the Trumps' most valuable asset, exceeding their decades-old property portfolio. While the president's family has continued to pursue property deals around the world since taking office, the fast-moving crypto business has had the biggest early impact.
Crypto is now the dominant source of Trump's wealth. As an investigation by the anti-corruption group Accountable.US found last month, "President Trump's net worth could roughly be $15.9 billion, with about $11.6 billion in uncounted crypto assets," meaning that the digital currencies now make up 73 percent of his total net worth. Related Story By Monday afternoon, the $TRUMP coin was worth around $53 per individual share. In addition to the tokens owned by World Liberty Financial, it found that two Trump-affiliated companies owned 80 percent of the $TRUMP meme coin as of May and had collected over $324 million in fees since Trump took office in January. Meanwhile, Trump Media, which owns his online platform Truth Social, bought $2 billion worth of Bitcoin in July and reserved another $300 million in Bitcoin options.
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