Spotify no longer running ICE recruitment ads, after US government campaign ends
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Spotify no longer running ICE recruitment ads, after US government campaign ends
"Spotify is no long running advertisements for the US Immigration and Customs Enforcement (ICE), the streaming service has confirmed, after the Trump administration campaign ended in late 2025. There are currently no ICE ads running on Spotify, the Swedish company said in a statement. The advertisements mentioned were part of a US government recruitment campaign that ran across all major media and platforms."
"Since April, the government ads have also run on Amazon, YouTube, Hulu and Max among other streaming companies, with the aim of recruiting more than 10,000 deportation officers by the end of 2025. Previously, Spotify said that the ads, which encouraged US listeners to fulfil your mission to protect America and offered $50,000 in signing bonuses, did not violate our advertising policies."
Spotify confirmed there are currently no US Immigration and Customs Enforcement (ICE) advertisements running on its platform after the Trump administration recruitment campaign ended in late 2025. The recruitment ads ran across major media and streaming platforms including Amazon, YouTube, Hulu and Max and aimed to recruit more than 10,000 deportation officers by the end of 2025. Spotify previously defended the ads as compliant with its advertising policies and noted users can mark ads with thumbs-up or thumbs-down. The campaign ended before several shootings involving border agents and prompted activist demands to ban government propaganda and hate-based recruitment ads.
Read at www.theguardian.com
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