"They got a Billion Dollars worth of free publicity if they play their cards right. Very tricky to do, but a great opportunity. Have a major News Conference today. Make Cracker Barrel a WINNER again. Remember, in just a short period of time I made the United States of America the HOTTEST' Country anywhere in the World. One year ago, it was DEAD,' concluded the president before adding Good luck!"
"I'm so sick of the outrage of these snowflakes. There are so many things that offend them, that get them all upset, they're shooting beer cans and burning hats and stuff like that, said Capehart. I think the manufactured outrage is also about them pretending to feel attacked. Because when you think about Cracker Barrel, as someone who's been a lot as a kid in the South, you think of folks in the south, you think about folks who are probably MAGA voters, right?"
President Donald Trump urged Cracker Barrel to return to its old logo, acknowledge a mistake based on customer response, and stage a major news conference to turn controversy into opportunity. He predicted the chain received significant free publicity and encouraged management to leverage the attention to make Cracker Barrel a winner. MSNBC commentator Jonathan Capehart criticized the backlash response, calling much of the outrage manufactured and linking Cracker Barrel’s customer base to MAGA voters. Capehart described protesters’ reactions and questioned the sincerity of some critics, suggesting political identity shapes reactions to the logo change.
Read at www.mediaite.com
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