The article emphasizes the importance of transforming anti-Trump demonstrations into organizing platforms that actively involve new participants. While recent marches showcased determination and unity, the focus should shift to recruiting individuals who attended. Incorporating QR codes into protest signs could facilitate connections to organizing groups, helping to sustain participant engagement beyond the immediate events. The author stresses the necessity of utilizing these moments of heightened participation to build lasting networks for continued activism, thereby enhancing the movement's overall impact.
We need to see demonstrations as organizing opportunities, to connect new people to the growing movement challenging Trump's regime.
For the next major national event, organizers could put QR codes on banners and signs that would link to a site where people could sign up with key sponsoring groups.
We do that best by connecting them with organizations that can offer continued resources to speak out and act, and to help new participants engage others.
It's critical to engage people who join movements at their moments of greatest participation.
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